Recruiting Marketing Platform
The Recruiting Marketing Platform (RMP) is a hosted technology solution that compliments and enhances your career site. The platform delivers the necessary core infrastructure to automate how recruiters attract potential talent directly to your site from multiple recruiting channels, captures and converts visitors to candidates once they’ve arrived, interacts with candidates where they gather and measures all important metrics throughout the talent supply chain.
Jobs2Web optimizes your career site and job content which provides your candidates the richest user experience without needing to redesign your career site or change your applicant tracking system (ATS). Candidates will find your company's career site when searching for jobs on major search engines like Google and Yahoo!, then get redirected to your ATS to apply online.
Search engine optimization
We create and host a "search engine" optimized version of your current career site. Now, your jobs will be found when candidates perform job related searches, driving them directly to your career site.
Automated job broadcasting
All of your jobs can be automatically distributed to many of the interactive sources you use today like job aggregation sites and free job posting sites. The Recruiting Marketing Platform will provide a standard XML feed for all jobs to these sources (subject to source network availability and client's payment to the necessary providers). The Platform will also automatically match your jobs to your online site subscribers and deliver email messages and/or RSS feeds for those matched job opportunities.
Targeted talent landing pages
We deploy job branded landing pages which get highly ranked for targeted keywords by the internet search engines. We analyze your hiring needs and use our experience in your industry to apply best practice in determining the necessary workflow with the goal of putting interested candidates, two clicks from an apply.
Interactive recruiting analytics and reports
The platform includes state of the art measurement capabilities in the form of the award winning Recruiting Dashboard™. The reports and analytics in the dashboard serve as the primary recruiter view into all important talent supply chain metrics as well as talent community details in an easy and intuitive format.
Build your talent community
With Jobs2Web you can build and manage your own direct marketing database of prospects, employees, and applicants who subscribe to your site and help you fill your positions directly versus using expensive job boards to fill each position online.
Components Of The Platform
- Captured job data from your career site
- Optimized jobs with your branding
- Candidate friendly search tool
- Keyword and search engine optimization
- Branded landing pages with jobs and content management
- Branded job pages
- Social sharing tools
- Portable pre-packaged html tools for job searching and talent community engagement
- Centralized database for your talent community with CRM functions
- Automated job marketing through email with subscription management
- Configurable job feeds for both user managed delivery and system managed XML delivery
- True candidate source tracking and tagging into your ATS
- Pay-per-click and campaign management tracking
- Recruiter Dashboard to manage the talent community, jobs and activity with analytics for visitors, members and applicants
- ATS and CRM integration